SEO Audit Services | On The Map Marketing Inc.
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SEO Audit Services

If you have a website, you’ve probably heard of SEO and the significant benefits it offers. SEO has the potential to get you where you want to be on any search engine’s results page. SEO generates organic traffic to your site, and according to the Search Engine Journal, 49% of marketers believe that organic searches are the best for any website’s ROI.

SEO can get a little bit complex, especially if you have no prior expertise with digital marketing. This, however, should not deter you from seeking these services from professional SEO agencies. These SEO experts will help you achieve your desire rankings and conversions that will mean success for your website and business.

Our SEO Experts will Fully Analyse your Website

SEO is essential for any website’s success. Having your website optimized will increase your chances of being seen by a much larger audience. Our SEO experts offer plenty of services such as:

  • Keyword search
  • SEO audit services
  • Page optimization speed 

Our SEO specialists begin the analysis of your website by evaluating the current state of SEO. Understanding the site’s current SEO position will help create a new SEO strategy to optimize the site. 

They also look at your target audience so that they can curate an SEO plan that appeals to them directly.

Allowing our SEO experts to analyse your website will increase your ranking on search engines such as Google. Millions of people access search engines, and ranking on top of the search results can significantly traffic your business or website. SEO specialists understand the working of optimization and will implement them to give you additional organic traffic.

Keyword Research for SEO Done by Our Specialists 

SEO services are a wide range of activities, including Keyword research. Through SEO audit services, our SEO specialist is able to perform keyword research. After which, they will select the best keywords and keyword density for your website. This is because search engines use keywords in the ranking of websites in the search results.

People use keywords to look for information online and click on the websites that have their desire keywords. About 53% of consumers in the U.S first research their products by use of search engines before they can buy them or not. This just goes to show you how keyword research is important.

Keyword research starts to identify the best keywords that relate to the specific industry the website serves. Our SEO experts also observe what keywords the competitors of your website use, and they develop a similar plan. There are also a number of tools that can help narrow down on specific keywords.

Keyword research is important to your website because it helps you understand what keywords bring traffic to your site. This will further improve your conversion rates, as relevant content will attract the audience you want.

Full Website On-Site Optimizations 

As a website owner, you may know about SEO but letting an expert handle all your site’s optimization is the best option. On-site optimization is changing the various elements of your website directly to improve SEO. When conducted by our SEO specialists, on-site optimizations ensure the site is user-friendly and easily understandable to users. 

On-site optimization was synonymous with keyword use. Strategically placing the important keywords in various areas is no longer critical to on-site optimization. Now, our SEO agency performs on-site optimization by knowing who the users of your websites are.

 This way, they understand what they want and create content that focuses on their needs.

On-site optimization helps search engines understand the content on the site. Proper on-site optimization essentially interprets to the search engine what a user will see. That way, search engines can give search results that are valuable to the user in terms of content.

On-site optimization is important because it:

  • Helps your website’s search engine rankings
  • Provides an understanding of the website to the search engine and the users 
  • Helps identify relevant websites in relation to the search terms

Niche-Specific Link Building Outreach 

Link building is important in SEO because search engines like Google use it to determine your website’s ranking. 

The more authoritative websites link back to your site, the better Google will rank you on the search results page. It demonstrates to the search engine that your website has valuable information for users. It’s also showing you are a credible website in the niche you follow.

Building the right links requires a number of important steps, like performing SEO audit services. Our SEO specialists will optimize your website to boost its relevance and create a great link building strategy. We will first start by prospecting the potential authoritative website that can link back to your site. Prospects are usually key industry players within the specific niche your website is in.

After prospecting, the SEO specialists will try and develop relationships. This is essentially the backbone of great link building. An SEO expert will make your site’s presence known to the potential prospects by approaching them and warming up to them through personalized emails.

Fully Optimized Custom Content for your Business: Content is King! 

If you want to make the most out of your leads, fully optimized content that is custom-made for your website is a powerful tool. You can double your website conversion rates with the right content from an SEO agency.

Creating custom content for your website begins with a content strategy. The content for your site has to be in line with what your audience wants and what is best for your business, and the goals you want to achieve.

Our SEO experts create custom content optimized for both search engines and users and follow all SEO standards. Custom content may be a range of things, including:

  • Videos
  • Blog posts
  • Online step-by-step guides

Customized Reporting Made Just for You! 

Customized SEO reports show you’re your website’s progress and results after SEO experts have optimized it. 

SEO reports justify the route the specialists took and further demonstrate its positive impacts. Custom SEO reports contain the metrics that will help you actualize your website’s goal and improve your ROI.

A custom SEO report will provide you with your current website statistics, keyword rankings, and levels of your web traffic. They help you understand what your users want. The main drawback with SEO reporting is that sometimes the metrics on SEO report may be too complex. 

This makes it hard to understand unless you have some basic knowledge of SEO. 

Other than that, a custom SEO report can be the main difference between your success and your competitors.

 They help you make much more informed decisions regarding the direction of your site. If your website relies on organic traffic, custom SEO reports will show you if your investment in an SEO agency is paying off.

So, if you want more traffic to your site, you have to appear in any search engine’s results, and that’s why you should seek professional help.

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