Criminal Defense Law Firm Case Study
How Law.ninja Achieved +152% Organic Traffic in 8 Months
Weber Law is a multi-location criminal defense team of attorneys located in California, Colorado, Utah, and Washington. The team had a large amount of brand name traffic and awareness behind them. On The Map Marketing then launched a custom SEO campaign to scale their organic rankings, traffic, and domain authority.
“We’ve been very hands-on with our SEO Campaign, having an account manager like Andrew, has allowed us to hold weekly meetings to see our growth over time. When operating a campaign of this size, informative weekly meetings have been very satisfactory. SEO is a long-term move, and seeing the website’s traffic uptake has been beneficial for us. SEO can be best described as the snowball effect, its benefits grow and grow over time.”
Thomas D. Weber J.D.
President at Weber Law
Client
Weber Law
A team of aggressive criminal defense attorneys, the firm’s goal is to help their clients reduce their impact on their criminal record. Mr. Weber, the firm’s president, has worked for the international law firm, Anderson & Anderson LLP, in Shanghai, China. And among hundreds of other criminal cases, he’s worked on civil litigation cases involving real property, contracts, business law, bankruptcy, and intellectual property.
What On The Map
Marketing provided
Challenges
Solutions
Results
As we built new links to the website, the rankings for the website started rising quickly.
Its Domain Rating (DR), a measure of a website’s authority, jumped from 6 in February to 25 in November:
The overall traffic for the website also increased significantly:
We also saw improvements in our Google Maps rankings for two of our primary keywords:
Criminal defense attorney (in Utah)
DUI attorney (in Seattle)
Authors
Case Study Team
Chintan Zalani
Head of Content
Andrew DeGryse
Senior CSM
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